A Step-by-Step Guide for How to Install WordPress

installing wordpress

It seems like everyone and their grandma is trying to get into the blogging game these days. Well, every good blog needs a good blogging platform, and WordPress is one of the most effective platforms on the market.

In this piece, we will give you a step-by-step instructional guide for how to install WordPress all by yourself.

Downloading and Extracting the Files

downloading and extracting

To officially begin the WordPress installation process, you need to first go to the download section on WordPress’s website and download the most recent version of WordPress’s blogging platform files.

The downloading process can be slightly different depending on whether you are uploading WordPress to a remote web server, if you are using File Transfer Protocol, or if you are comfortable with downloading WordPress straight to your web server.

Whichever downloading method you choose to employ, once the files are downloaded, you then need to extract the files, which will be extracted to a folder called “wordpress.”

Creating a WordPress User and a Database

creating database

When it comes to creating a WordPress database, you have several different options going forward. You may already have a database that is set up for you if you are using a hosting provider, so check your control panel or provider’s support pages to determine whether or not you need to set up a database yourself.

If you do need to set up a database manually, there are a number of different database services you can use. It really all depends on what your hosting provider offers. For our purposes, we will demonstrate how to install a WordPress database using phpMyAdmin.

First, you will need to make sure you install phpMyAdmin if your web server does not already have it installed. Once you have phpMyAdmin up and running, open up the Database dropdown menu on the left. If you see that a WordPress-related database does not already exist, you will need to create one.

To create a database, you will first need to choose a name for it. Typically, this name will need to begin with your username followed by an underscore. Type your name into the Create Database section and then select the best arrangement for your language and encoding.

Next comes the step of creating a WordPress user. To begin this stage, go back to the phpMyAdmin main menu and click on the Users tab to see if a WordPress-related user already exists. It one does not exist, click Add User button and choose a username and password.

Make sure that all the Global Privileges’ options are kept at their defaults before clicking Go.

Uploading the Files

uploading files into database

The next step of the WordPress installation process is deciding whether you want your WordPress-powered site to appear in the root directory (http://websitename.com/) of the site or a subdirectory (http://websitename.com/blog/).

If you want it to appear in the root directory, use a File Transfer Protocol client to upload everything contained in the “wordpress” directory into your website’s root directory.

If you want the WordPress site to appear in a subdirectory, be sure that you rename the “wordpress” directory to your preferred subdirectory name before using a File Transfer Protocol client to upload the entire directory into your preferred location within the root directory.

Running the Install Script

running wordpress

How you proceed with the process of running the install script depends on whether you uploaded your files into the root directory or a subdirectory.

If you placed them in the root directory, go to http://websitename.com/wp-admin/install.php, but if you placed them in a subdirectory, go to http://example.com/subdirectoryname/wp-admin/install.php.

You will then need to enter in some database connection details, such as the database name, your username, your password, the database host, and the table prefix.

Finishing Up the Installation Process

finished installation of wordpress

For the last step of the installation process, you should be presented with a screen that prompts you to fill in some site information. This information includes the username, the site title, your email address, and your desired password (which you will have to enter twice).

There is also a check box at the bottom that will ask you whether or not you want your site to be visible in search engines, such as Google. If you want your site to be visible to everyone, make sure the box is left unchecked.

Then, simply click install WordPress. If the installation process was successful, you will be presented with a login prompt.

If there is an error of any kind, go back and make sure that all the database information was entered successfully. In case that does not work, make sure you permitted your WordPress user authorization to access your WordPress database and that the database server is operating.

Once you go back and correct these errors, you have successfully learned how to install WordPress. After your site is up and running, you should be on your way to providing the best possible content to your users. Pretty exciting stuff, isn’t it?


Drupal vs. WordPress: What’s the Difference in Terms of User Interface?

Drupal vs WordPress

You’re building a new website, and you’ve decided to be thoughtful about your choice of software as opposed to going with the first option you happen to come across.

That’s the smart move.

Back when websites were collections of static pages, there wasn’t much to worry about. Those days, however, are long gone. Today, the stakes are higher than ever before. You need a website which stands out from the crowd and includes powerful features which can be easily managed. If you’re interested in ecommerce, you must have the highest degree of user functionality and security. And, of course, you want all this for the best possible price.

Two powerful open-source content management systems (CMSs) and website builders are Drupal and WordPress. Which is best for you? We’ll look at key differences below so you can make the right decision.

Drupal vs. WordPress: Key Factors

Drupal was released in 2000 and is written in PHP in conjunction with Symfony, a web-application framework. Basic website installation requires no programming skills, and it can run on any platform which supports a PHP-based webserver with a database to store config files and other data. According to recent statistics, Drupal has 4.6% of the CMS market worldwide. Sites using Drupal include Pinterest and Box.com.

WordPress was released in 2003 and is written in PHP and MySQL. It must be hosted on a webserver such as WordPress.com or installed on a computer running WordPress.org software. WordPress is the undisputed CMS leader with 60% of the market. In addition, 30% of websites worldwide utilize WordPress. Sites using WordPress include Sony Music and BBC America.



Drupal has an array of powerful features: the different types of custom content have a high degree of flexibility, functionality is built-in for multilingual sites, and custom user roles with individualized permissions can be created. 

Its taxonomies – which you’ll need, for example, when organizing multiple products and product types – are very robust and help to easily manage large amounts of content. Drupal’s version of plugins – software which operates on top of the core code – are called “modules” and require a developer to install and update.

WordPress has more clearly delineated and limited features. There are fewer content categories, multilingual sites need a third-party plugin, and there are only five defined user roles available. WordPress was originally a platform for blogging, and its ability to work with large amounts of content is more limited than Drupal. WordPress does have, however, an extensive library of plugins which are much easier to install, use, and update than Drupal’s modules.

Ease of Use

In its own words, Drupal has an admittedly complex user interface: Much of the functionality that people consider standard for a CMS is simply missing.” There is no WYSIWYG text editor, meta tools are labor-intensive, there’s no “save draft” function, and the ability to moderate content is highly limited. 

Ease of Use

In addition, there are very few built-in themes available as most are individually coded. As you can tell, Drupal was not designed for the casual user. Instead, developers created it for other developers.

WordPress, on the other hand, is much easier to use than Drupal, especially for those with no coding skills. There is a WYSIWYG text editor, standard workflow features such as “save draft,” and page/post previews show what published content will look like. It’s easy to moderate content, too, and there is a large catalog of themes designed for sites with varied purposes. In contrast with Drupal, WordPress is designed for a much larger group of potential users than just other developers.



One thing that’s the same in the Drupal vs. WordPress debate is the fact each is free, open-source software. As you can tell from the information above, though, with Drupal, you’ll need to hire a developer to do much of the heavy lifting – building the theme, installing and updating plugins, and defining a variety of roles and settings – in comparison to WordPress.

Due to Drupal having significantly less market share than WordPress, there are fewer developers available, and they tend to charge more than their WordPress counterparts. Then again, the “cost” of using Drupal to create a website which is unique and not based on templates available to millions of users as with WordPress can be worth the investment.

Final Considerations

When making a decision about Drupal vs. WordPress, the choice must be made on a case-by-case basis. Even though both platforms are used by large organizations, if you have a smaller business or just one site, the quick setup and ease of use by novices makes WordPress a good choice. Then again, if you have a desire for greater functionality, want the ability to manage large amounts of data, and have the resources to pay for the coding help you’ll need, you could be better off with Drupal.

Interested in how WordPress compares to other CMS software? Check out this detailed comparison with Squarespace.

Top 15 Best Free WordPress Themes To Empower Your Website


Top 15 Best Free WordPress Themes 

You know you want your own good-looking WordPress website, but you also know you don’t have the coding skills to build a theme for it from scratch.

Don’t worry! We’ve got you covered.

Happily, the WordPress community is large enough – and committed enough – to create a variety of free resources available to help users. One of these is the WordPress.org Theme Directory with over 3,000 free themes to choose from, all of which have been contributed by individual users and design companies.

Then again, narrowing your choice down to “just” 3,000 themes may not seem like much help. Once again, don’t worry! We’ve gone through all the available options to find the 15 best free WordPress themes for you to choose from.

How We Choose Our Ratings

We excluded themes created by WordPress.com because by default, those are downloaded more often than others. Also, we didn’t include themes which hadn’t been rated by the WordPress community as there wasn’t enough information to make a judgment. For all the rest, we answered the three questions below to choose the best free WordPress themes.

How can it be used?

We looked at each theme’s features and functionality as well as its versatility for use by different websites such as ecommerce, food and drink, news, photography, and portfolios.

How many active installations are there?

Popularity isn’t everything, but it does count. A higher number of active installs shows people really are using a theme.

What rating does the WordPress community give it?

WordPress users are not shy with their opinions. The ratings they give themes go a long way toward determining how well it’s been received within the WordPress community.

Best Free WordPress Themes

One of the great things about WordPress is the ability to preview different themes before applying them to your site. No matter how much you may like a theme when you first see it, always preview how your site looks using it before switching from your old theme.

GeneralPressPhoto credit to wordpress.org

GeneratePress, from the design firm of the same name, is one of the most powerful themes in this list. In addition to having features common to other entries – responsive design which makes it mobile-friendly, easily customizable, and compatible with all major WordPress plugins – it is also fully integrated with schema.org microdata which boosts responsiveness and communication with search engines.

While other themes utilize Google Fonts, GeneratePress takes this one step further by offering full access to Font Awesome. Developers will love its built-in filters and hooks which will reduce development time. There are multiple dropdown menus, sidebar layouts, and widget areas. If you’re looking for a full-fledged theme with all the bells and whistles you could hope for, GeneratePress just might be it.

How You Can Use It

Active Installs





Photo credit to wordpress.org

Sydney is available from aThemes. Sporting a ton of customization options, it’s great for both businesses and portfolios. You’ll have full access to Google Fonts, complete color and layout control, a full-screen slider, and sticky navigation. It’s also translation-ready and features threaded comments. You’ll be able to incorporate parallax backgrounds and front-page blocks. You’ll keep your visitors engaged through the multiple social media icons and widgets.

Plus, how can you say no to a design firm who has a blog post about the 6 best beer brewery WordPress themes?

How You Can Use It

Active Installs





Photo credit to wordpress.org

As its name suggests, ColorMag features a magazine-style design which is well-suited for news, magazine, or newspaper publishing. In fact, it’s the most popular magazine-newspaper theme available at WordPress.org. It comes with a left sidebar, and your choice of a one- or two-column layout.

While print newspapers may be fading fast, ColorMag’s integration with WooCommerce will make it easy to monetize your site. You can also use your own customized code and allow users to share content via multiple social media channels. Plus, unlike many of the themes on this list, there is free support available at the ThemeGrill website.

How You Can Use It

Active Installs





Photo credit to wordpress.org

Available from HashThemes, Total does its best to be a one-size-fits-all website solution. It utilizes a clean, one-page design with unlimited color options, a sticky menu, animated text slider, and 10 homepage sections ranging from “About Us” to “Portfolio” to “Services” and more. And, yes, it’s compatible with WooCommerce. You can also have footer widgets, threaded comments, and a featured image. It’s translation-ready, too!

How You Can Use It

Active Installs





Photo credit to wordpress.org

Mesmerize, from the design firm of the same name, incorporates a drag-and-drop layout system which is quickly and easily customized. There’s a predesigned home page, 30 different content sections which are ready to use, and 5 header styles to choose from. Additional options for customization include either a slideshow or video background. Mesmerize is fully responsive and mobile-friendly as soon as you start using it. It’s also ready to use with WooCommerce straight out of the box.

How You Can Use It

Active Installs


Food and drink, portfolios



Photo credit to wordpress.org

Mesmerize, from the design firm of the same name, incorporates a drag-and-drop layout system which is quickly and easily customized. There’s a predesigned home page, 30 different content sections which are ready to use, and 5 header styles to choose from. Additional options for customization include either a slideshow or video background. Mesmerize is fully responsive and mobile-friendly as soon as you start using it. It’s also ready to use with WooCommerce straight out of the box.

How You Can Use It

Active Installs


Ecommerce news



Photo credit to wordpress.org

Produced by WP Royal, Ashe’s style is both elegant and minimal. As with many other themes on this list, it supports WooCommerce, and the responsive design is mobile-friendly. Language translation is built in as well as right-to-left (RTL) reading. It comes with plenty of documentation so even WordPress coding newbies will be able to easily customize it. There is also a full-screen slider, Instagram widget support, and retina display support.

How You Can Use It

Active Installs


 Food and drink Photography



Photo credit to wordpress.org

Okay, so Bulk doesn’t have quite as many ratings as most other themes in this list, but that’s probably because it’s relatively new. Made by Themes4WP, it was developed for use with the drag-and-drop page builder plugin Elementor. It’s translation-ready and is compatible with both WooCommerce and RTL. Its fully responsive design works well with its one-page layout.

How You Can Use It

Active Installs


photography portfolios



Photo credit to wordpress.org

As you can tell by its name, Storefront is perfect for online sales, especially as it’s available from WooCommerce. Not only does it have WooCommerce bespoke integration, many of the WooCommerce extensions also come built in. Specifically designed to use succinct and compressed code, you can easily customize its extensible codebase. In addition, its deep WooCommerce integration means there is little to no downtime due to plugin and theme conflicts.

How You Can Use It

Active Installs




Zerif Lite

Photo credit to wordpress.org

Zerif Lite, from themeisle, uses BootStrap and has parallax support. It’s compatible with WooCommerce, RTL, and WPML. It also has enhanced search engine optimization (SEO). The one-page design incorporates responsive features which allow it to translate well to tablets, smartphones, and other mobile devices. When you decide to make changes to your website, you can see them in real time. Whether you’re showcasing your portfolio, corporate business, or web agency, it’s worth taking a look at Zerif Lite.

How You Can Use It

Active Installs


Ecommerce Portfolios



Photo credit to wordpress.org

Hestia, another themeisle contribution, has a multipurpose one-page design good for businesses or portfolios. You can use your own custom header, background, menu, and colors. You can also choose from either a one- or two-column layout. It’s compatible with WordPress’ WooCommerce plugin and ecommerce platform. Still not sold? A version of it is used by Jeremy Spencer, one of the founding members of the legendary rock band Fleetwood Mac!

How You Can Use It

Active Installs


Ecommerce Portfolios



Photo credit to wordpress.org

A FameThemes product, OnePress is a multipurpose one-page theme which is suitable for a variety of websites. It features a mobile-friendly responsive design, custom content blocks, parallax backgrounds, and an advanced theme customizer. Out of all the themes in this list, this one is an excellent example of how Bootstrap 4 WordPress can be thoroughly integrated with WooCommerce.

Want more? OnePress easily translates into the language of your choice, has advanced HTML5 functionality, and is rigorously tested for compatibility with all major browsers. FameThemes boasts over 78,000 satisfied customers, thanks in no small part to the superior support it provides.

How You Can Use It

Active Installs


Ecommerce Portfolios



Photo credit to wordpress.org

ColorLib is a prolific developer of WordPress themes, and Shapely is one of its more accomplished efforts with its pixel-perfect design and numerous customization options. Sure, it supports WordPress widgets like WooCommerce, but that support extends to JetPack, Google Analytics by Yoast, Gravity Forms, and more. You also have access to Font Awesome vector graphics, unlimited color options, and detailed theme documentation to provide the support you’ll need to take full advantage of its versatility.

Like GeneratePress, Shapely has multipurpose capabilities which extend its use far beyond one or two types of websites. While its primary purpose is ecommerce, it can be easily adapted for content publishing by blogs, magazines, or newspapers. As ColorLib says, “Shapely may well be the last WordPress theme you need to buy.”

How You Can Use It

Active Installs


Ecommerce Photography Portfolios



Photo credit to wordpress.org

PageSpeed bills itself as the fastest and most robust SEO WordPress theme available. This SwiftThemes product has a clean design which effectively incorporates negative space and loads in less than a second, according to Pingdom. All this speed does not sacrifice customization as you can have sticky sidebars and navigation, integrate Google Fonts, and incorporate a featured post slider. It’s coded to official WordPress standards and is compatible with WooCommerce, AdSense, Beaver, and Elementor.

How You Can Use It

Active Installs


 Food and drink



Photo credit to wordpress.org

Consulting, from Think Up Themes, is the free version of Consulting Pro, and both are excellent options for an ecommerce or services site. Consulting incorporates a responsive design, is HD-ready for retina displays, and allows you to quickly add social media sharing icons. Plus, it has powerful built-in widgets for cloud tags and Flicker feeds.

If you upgrade to Consulting Pro, additional powerful features become available: access to unlimited colors, your choice of full-width or boxed layout, and a library of over 100 custom shortcodes. And, with the full version, there is robust support to help you should you need it.

How You Can Use It

Active Installs


Ecommerce Photography


Choosing a WordPress Theme

When choosing from the best free WordPress themes, function should always dictate form. Even if you’re taken by a particular theme – c’mon, who doesn’t love Zombie Apocalypse? – it may not automatically work well for your ecommerce site. Or, maybe you know you’ll need more additional tech support than providers of free themes usually offer. In that case, you should look at the paid commercial themes also available at the WordPress.org Theme Directory.

Want to see even more great free WordPress themes? Check out these additional examples!

Top 10 Most Important WordPress Dashboard Components

wordpress dashboard

If you want to set up a website or blog but you’re not familiar with WordPress, there’s no time like now to learn how to use it.

WordPress was founded in 2005 as a blogging platform and now encompasses all types of websites, especially those with an ecommerce focus. Today, WordPress is used by almost 30% of all websites, and every month, more than 400 million people view over 15 billion webpages hosted on it.

The WordPress interface can be overwhelming for novices, so the guide below will help you learn to navigate the basics as easily as possible.

The WordPress Dashboard

wordpress dashboard

The key to managing your WordPress site is the dashboard you’re taken to after logging in. This is the command center where you can create webpages and posts, manage media files, check your current visitor statistics, and access a variety of powerful tools. There’s a lot going on, but don’t worry. We’ll walk you through the most important WordPress dashboard components you need to know and use.

1. The Five Widgets

The first thing you’ll see on the screen are five widgets:

  • At a Glance: Site overview including number of posts and pages, theme being used, amount of spam filtered out, and total storage used and available.
  • Activity: Titles and publication dates of your most recent posts.
  • Your Stuff: Posts recently edited as well as notification of comments in moderation.
  • Stats: Visitor stats for the previous seven days.
  • Quick Draft: Thumbnail post editor to allow for quick posts without using the full editor.

These widgets can be rearranged as you’d like and minimized by clicking the upper right-hand corner of each one.

2. The Left-Hand Navigation Menu

the left hand navigation

Most of the work you do from the dashboard will utilize the left-hand navigation menu. There are 17 different menu options, most of which open a pop-up menu with even more options to choose from. This is where things can become a little confusing until you’re familiar with exactly where different features are located. We’ll detail the most important and frequently used ones below.

3. Site Stats

site stats

While there is the quick stats widget mentioned above, select Site Stats to access much more information about your site’s usage: visitors and the countries they’re from, pages and posts viewed, links clicked, and search terms used to find your site. Plus, this information can be sorted by day, week, month, or year.

4. Posts

blog post archive

If you’re using your site to publish new content on a regular basis, you’ll frequently be using the Posts option which has a pop-up menu with 5 more options: all posts, new post, categories, tags, and copy a post. As these options indicate, not only can you access the full-blown WYSIWYG post editor, you can edit the properties of existing posts as well as manage the tags and categories you’re using with them.

5. Media

media library

You’ll likely be uploading different types of media – photos, graphics, video, audio – as you build your site, and from here, you can manage your media library as well as upload new files.

6. Pages

Wordpress page

Like the Posts option, selecting Pages will allow you to create a new page for your site, edit the properties of current pages, or copy an existing page to use as a template.


Wordpress comment page

While you can access your own comments underneath the Home option at the top of the left-hand navigation menu, this Comments option allows you to see comments other people have made on your site. Checking for spam comments not already filtered out will be an ongoing issue as well as making sure comments made by actual people follow the usage standards and guidelines for your site.

8. Appearance

Wordpress image menu structure

There are multiple options available here, all of which deal with how your site looks: the theme, widgets, menus, header, background, and more. Happily, you can try out almost all the different possibilities available in these areas via a preview mode before deciding which ones you want to incorporate into your site.

9. Tools

Wordpress tools page

Tools can be easy to confuse with the Settings option below, but from here you can import different types of content into your site, export your site, and verify your website with Google, Bing, Pinterest, and Yandex.

10. Settings

Wordpress settings page

From here, you can give your site a title and subtitle and set parameters for how content is read, shared, and commented upon.

Don’t Worry, Stay Calm!

The WordPress interface is intimidating the first time you log into it. There are a lot of bells and whistles simultaneously competing for your attention, and it may seem hard to know what to do first. Once you spend some time familiarizing yourself with the WordPress dashboard, though, you should quickly become more confident.

If you’re interested in learning more, there’s plenty of information available about setting up your first WordPress site.

Want to set up a WordPress ecommerce site? Check out these plans we offer to see which one is right for you! 

The Top Five Cheap WordPress Hosting Options With Enhanced Features

So, you’ve got a great idea for a website. Great layout, fantastic content, all sorts of eye-catching graphics and a target audience already in mind. That site has to live somewhere, though.

It’s enough of a hurdle to find the right WordPress host with the incredible number of options there are to choose from these days.

But, for the sake of your bank account, it would be best if you could find one that’s not just good, but also cheap.

The Best, Cheap WordPress Hosting Options on the Market

We’ve been able to do a little research and pull together a list of some of the best cheap WordPress hosting providers around today - with an eye toward not only cheap pricing, but good performance across a certain set of criteria.

That includes things like customer support, user ratings, plans that are available, performance scores – and, of course, price.

Ready? Let’s get started.



Well, that name pretty much says it all right out of the gate, doesn’t it? NameCheap is better than just cheap WordPress hosting., though, although they cost as much for a year as some other platforms do for a single month.

Even on their cheapest plan, though, you get unlimited bandwidth and 20GB of SSD disk space, and the option to run up to three sites.

NameCheap offers a great knowledge base, a ton of tutorial articles and live chat representatives based in the United States or Britain (your choice).

As for cost for cheap WordPress hosting., how does $0.82 per month sound? For the Professional package, you’ll get 50GB of SSD disk space and can maintain up to 10 websites for only $1.66 per month. At the Ultimate level, you’ll get unlimited disk space and up to 50 websites for a cheap, cheap $2.49 per month.

InMotion Hosting

inmotion hosting

Along with cheap WordPress hosting., InMotion offers free website transfers and support for WP-CLI.

Their support team is responsive and fast, and can also take phone or Skype calls. Their performance tests using Pingdom and load tests using Load Impact are competitive with the best of them, and their pricing plans are hard to beat too.

The Launch package supports up to two websites (perfect for bloggers) at $2.95 a month. The net tier is the Power package, which can handle up to six websites at $4.49 per month. The Pro tier can handle an unlimited number of sites and features an enhanced support package, at $7.49 per month.


Siteground Web color black transparent logo

Users and sites rank SiteGround as one of the best cheap WordPress hosting providers around, for good reason. You can do a free site transfer of your WordPress site, their premium plans support Git, and their innovative SuperCacher tool can improve your site speeds.

There’s a support team available 24/7 via live chat, tickets or phone, and a comprehensive, very thorough knowledge base should you need it.

Prices are a bit higher: the Startup package is $3.95 a month for a single website, while GrowBig is $5.95 per month and GoGeek is $11.95 per month. The higher prices are offset, though, by advanced WordPress features and top-drawer support. Considering their reputation among users and generally high rankings, SiteGround has got to be doing something right.



Few cheap WordPress hosting companies are actually recommended by WordPress.org, but bluehost gets that official blessing. They’re one of the more convenient hosting solutions that’s available, with a nice dashboard to work with when managing your hosting setup.

You can also find a fairly comprehensive set of features to build and launch a WordPress site, and 24/7 support that goes above and beyond. Not only will they help with any technical glitches that come up, they can also offer some guidance and walk you through whatever you might need to meet your expectations with your site.

It’s hard to beat their cheap WordPress hosting prices, too. At $2.95 a month for the Basic package, you can support one website but have 50GB of disk space and a free domain name at your disposal.

For $5.95 per month, you can load up with unlimited websites, unlimited email accounts and email storage and unmetered website space. Or the Prime package (at the same $5.95/month!) offers all the features of Plus, with auto site backups and enhanced domain privacy.



Haven’t heard of iPage? They’re one of the more innovative competitors in cheap WordPress hosting, with a customized control panel and a selection of popular pre-installed plugins.

iPage also offers great support, although wait times can be a bit long for live chat. Still, their staff is knowledgeable and conversant when it comes to actually knowing the platform, and support is also available via phone or email.

Their WP Starter package offers unlimited space and bandwidth for only $3.75 per month, and the WP Essential package includes enhanced performance features and security at a low $6.95 per month, making it a great fit for businesses and ecommerce sites.

Thinking about getting on board with a web hosting company for your WordPress site? Here ya go – five good options for cheap WordPress hosting.

Now It’s Up to You – What’s the Best Fit for Your Website?

Once you’ve had a chance to review the benefits of the various companies listed above, and done some research on your own, you’ll have to pick a WordPress host.

All the companies we selected to share with you are wonderful in their own right and are names you can trust. Now, you can simply select which one has the options you are looking for and which will fit your website the best.

We wish you luck!

Adding Google Analytics to WordPress

how to add google analytics to wordpress-google analytics logo

Adding Google Analytics to WordPress

Whether you’ve got a blog, a personal website, a hobby website or an online store/e-commerce site, it’s understandable that you’d want to avail yourself of the tools and insights that Google Analytics can offer.

It can lend valuable insights into how users interact and behave on your site and can be crucial to a site’s success. Let’s take a look at how to integrate Google Analytics into a WordPress site, and how to add Google Analytics to WordPress.

Getting Google Analytics

Google Analytics is absolutely key to hosting and running a great website. The feedback you can mine will shape and revolutionize your content!

Learn more about Google Analytics and what you can gain by utilizing this amazing tool below.

Who Are Your Site’s Visitors, And Why Should You Care?

A great starting point is to ascertain where your visitors are located and what browser they used to visit your site. Did they use a mobile or a tablet? Did they have Flash or JavaScript?

Even knowing the user’s screen resolution can be useful – if they’re on a 1280 screen resolution, you can make sure your design is a good match for that resolution or smaller.

While your visitors are there, what are they doing?

What’s the amount of time spent on each page, what’s the path they take to get from one page to the next, how long do they visit the site and what percentage of users leave the site on the first visit (bounce rate)?

Are your visitors coming from search engines, referral links from another site or direct links? If your site’s users are coming from social media such as Facebook, it behooves you to incorporate some exclusive Facebook content on the site.

If users are coming from another website that has a link to your site, consider ways to partner with that site, such as an exchange of guest posts or other ways to connect.

Once you know how to add Google Analytics to WordPress, you’ll have access to all this data.

How Do People Interact with Your Site?

This is another important consideration for any website, and a good reason to learn how to add Google Analytics to WordPress.

One of the best features of Google Analytics is the ability to run split A/B tests that randomly route users to alternate versions of your site or alternate pages. These content experiments help you keep your finger on the pulse of your users and understand what will and won’t work to meet the expectations you’re hoping for.

Once you learn how to add Google Analytics to WordPress, you’ll have the ability to access this kind of information and insight and answers to these questions means that you can cut the guesswork out of the process, focus on things that matter and concentrate on how to improve your site and users’ experience when they land on it.

So, Here’s How It’s Done

Now that we’ve laid down some pretty solid reasons for using Google Analytics in conjunction with your WordPress site, here’s a bit of the nut and bolts of how to actually bake it into the cake and make it happen.

Ready? Here’s how to add Google Analytics to WordPress

  • Go to the Google Analytics Signup Page and create a Google Analytics account. You can sign in with your Gmail account credentials, and you’ll then be directed to a screen where you can sign up for a GA account.
  • Next, you’ll be asked to choose between a website or mobile app – make sure you select “website” on this page. There will be an entry for the account name, website name, URL, country and time zone. You should have a Google Analytics profile name for the website that you can claim as an account name. Google will offer a Get Tracking ID button as well as Google Analytics terms of service (click “agree” on that).
  • Next, Google will present you with a Google Analytics tracking code. You can copy this code and enter it in your WordPress site.

MonsterInsights is the most common Google Analytics plugin for WordPress and is used by over a million websites, including sites like Bloomberg, Zillow, and PlayStation.

To add Google Analytics to WordPress you can choose from a free or premium version – all you need to do is install and activate the MonsterInsights plugin. You’ll then see a new menu item labeled “Insights” on your WordPress admin menu. Go to Insights > settings to configure and customize this plugin.

Click on Authenticate with your Google account button and GA will be connected with your WordPress site. Go to the Google Analytics page and you will be asked to sign in, then asked to allow MonsterInsights to access your GA account.

Google Analytics and the Long Game

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There are other methods and schools of thought on how to add Google Analytics to WordPress, but we’ve touched on one of the easiest and most popular here.

Remember that any Google Analytics data will be the long game, regardless of how much traffic your site receives.

Any changes you make may take as long as 30 to 90 days before they move the needle in GA, but with GA installed in your WordPress site, you can at least start gaining some valuable insights and information on how your site performs and how users behave when they explore it.